http://www.jimcarson.com/2004/a-sales-parable/ Wed, 08 Feb 2012 07:17:03 +0000 hourly 1 http://wordpress.org/?v=3.4-alpha-19841 http://www.jimcarson.com/2004/a-sales-parable/comment-page-1/#comment-1096 Debbie Tue, 25 May 2004 19:33:14 +0000 http://www.jimcarson.com/2004/a-sales-parable/#comment-1096 I'm a sucker for a good banana analogy. I’m a sucker for a good banana analogy.

]]> http://www.jimcarson.com/2004/a-sales-parable/comment-page-1/#comment-1095 carson Tue, 25 May 2004 19:26:27 +0000 http://www.jimcarson.com/2004/a-sales-parable/#comment-1095 After reading the Underhill book, I found myself wandering around grocery stores looking at how things were actually implemented. I had never thought much about the "landing zone" as you go into stores, the "butt brush" concept (aisles need to be wide enough) or multiple placement of items. Underhill's not going out of business anytime soon, that's for sure. After reading the Underhill book, I found myself wandering around grocery stores looking at how things were actually implemented. I had never thought much about the “landing zone” as you go into stores, the “butt brush” concept (aisles need to be wide enough) or multiple placement of items. Underhill’s not going out of business anytime soon, that’s for sure.

]]> http://www.jimcarson.com/2004/a-sales-parable/comment-page-1/#comment-1094 susan dennis Tue, 25 May 2004 14:46:43 +0000 http://www.jimcarson.com/2004/a-sales-parable/#comment-1094 I just added Why We Buy to my list at the library website - I used to do this years ago when I worked downtown next to the library and I had totally forgotten the joy of it! I aded the Cialdini book, too. They both sound fascinating. I just added Why We Buy to my list at the library website – I used to do this years ago when I worked downtown next to the library and I had totally forgotten the joy of it! I aded the Cialdini book, too. They both sound fascinating.

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